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Journalism and Marketing BA

University of Leicester — Leicester, United Kingdom

Journalism and Marketing BA is a undergraduate Business & Management course at University of Leicester, Leicester, United Kingdom. It takes 3-4 years, costs £20,950 per year and starts in September.

Undergraduate · 3-4 years · Full-time · Business & Management · £20,950 per year

Intakes: September

There’s a natural connection between Journalism and Marketing and this course allows you to study both subject areas equally in a complementary experience, developing a critical understanding of the key concepts, theories and debates around both Journalism and Marketing. In your first year, you’ll learn the basic skills of journalism across various platforms, helping you to develop the key professional skills utilised by journalists. By studying the principles of marketing and starting to look at consumers, digital marketing and technologies, you will be able to use information systems to mana

Modules

  • News Basics
  • Journalism Ethics and Regulation
  • Principles of Marketing
  • Principles of Management
  • Features Journalism
  • Podcasting and Radio Journalism
  • Consumers, Brands and Digital Marketing
  • Data Insights for Business Decisions
  • Digital and Social Media Journalism: Context and Practice
  • Strategic Brand Management
  • Consumer Behaviour
  • Media and Communication Research in Practice
  • Marketing Communications and Digital Media
  • Applied Marketing Research and Insight
  • Magazine Journalism
  • Data Journalism
  • Sports Journalism 1
  • Journalism Studies
  • Arts Journalism
  • Multi-Media Journalism Project 1
  • Multi-Media Journalism Project 2
  • Geopolitics for Business and Strategy
  • The Management and Shaping of Innovation
  • Crisis Management
  • Dissertation

Frequently asked questions

How long is Journalism and Marketing BA at University of Leicester?

Journalism and Marketing BA takes 3-4 years (Full-time).

How much does Journalism and Marketing BA at University of Leicester cost?

The listed tuition fee is £20,950 per year. Fees can change, so confirm the current amount before you apply.

When does Journalism and Marketing BA start?

Intakes: September.

What level is Journalism and Marketing BA?

It is a undergraduate course in Business & Management.

What will I study on Journalism and Marketing BA?

Modules include News Basics, Journalism Ethics and Regulation, Principles of Marketing, Principles of Management, Features Journalism and Podcasting and Radio Journalism.