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MSc Consumer Analytics and Marketing Strategy
University of Leeds — Leeds, United Kingdom
MSc Consumer Analytics and Marketing Strategy is a postgraduate Business & Management course at University of Leeds, Leeds, United Kingdom. It takes 12 months, costs £33,500 per year and starts in September.
Postgraduate · 12 months · Full-time · Business & Management · £33,500 per year
Intakes: September
Understand the people behind the data as you unlock crucial business insights and help companies to grow. Brands are constantly looking to make smarter, more meaningful connections with consumers, so customer data has never been more important.
Modules
- Geographic Data Visualisation & Analysis
- Big Data and Consumer Analytics
- Predictive Analytics
- Applied GIS and Retail Modelling
- Consumer Behaviour
- Marketing Analytics
- Research Methods for Marketing
- Marketing Strategy
- Geodemographics and Neighbourhood Analysis
- Dissertation - Consumer Analytics
- Persuasive Writing and Speechmaking
- Brand management
- Sales Promotion and Sponsorship
- Change Management and Communication
- Digital and Interactive Marketing
- Marketing Academic / Applied Dissertation
- Machine Learning in Practice
- Creating Effective Data Visualisations
Frequently asked questions
How long is MSc Consumer Analytics and Marketing Strategy at University of Leeds?
MSc Consumer Analytics and Marketing Strategy takes 12 months (Full-time).
How much does MSc Consumer Analytics and Marketing Strategy at University of Leeds cost?
The listed tuition fee is £33,500 per year. Fees can change, so confirm the current amount before you apply.
When does MSc Consumer Analytics and Marketing Strategy start?
Intakes: September.
What level is MSc Consumer Analytics and Marketing Strategy?
It is a postgraduate course in Business & Management.
What will I study on MSc Consumer Analytics and Marketing Strategy?
Modules include Geographic Data Visualisation & Analysis, Big Data and Consumer Analytics, Predictive Analytics, Applied GIS and Retail Modelling, Consumer Behaviour and Marketing Analytics.