Universities › The University of Manchester

MSc Marketing

The University of Manchester — Manchester, United Kingdom

MSc Marketing is a postgraduate Business & Management course at The University of Manchester, Manchester, United Kingdom. It takes 1 year, costs £34,800 per year and starts in September.

Postgraduate · 1 year · Full-time · Business & Management · £34,800 per year

Intakes: September

Become an expert in marketing theory and practice through this specialist master’s programme.

Modules

  • Marketing Strategy and Competitive Advantage
  • Research & Analysis in Marketing
  • Marketing in a Digital World
  • Customer Behaviour and Insights
  • Business to Business Marketing
  • Retail Marketing
  • Services Marketing: Sustainable Customer Experience Management
  • International Marketing
  • Digital Business
  • Dissertation - MSc Marketing
  • Business Consultancy Project
  • Marketing Analytics
  • Responsible Marketing and Ethics
  • Branding and Marketing Communications
  • Displaying 10 of 14 course units
  • Display all course units

Careers

  • Marketing strategy and implementation
  • Market, customer and consumer analysis
  • Quantitative and qualitative marketing research
  • Marketing communication and advertising
  • Evidence-based decision-making
  • Critical thinking and evaluation
  • Creative problem-solving
  • New product and service development insight

Frequently asked questions

How long is MSc Marketing at The University of Manchester?

MSc Marketing takes 1 year (Full-time).

How much does MSc Marketing at The University of Manchester cost?

The listed tuition fee is £34,800 per year. Fees can change, so confirm the current amount before you apply.

When does MSc Marketing start?

Intakes: September.

What level is MSc Marketing?

It is a postgraduate course in Business & Management.

What will I study on MSc Marketing?

Modules include Marketing Strategy and Competitive Advantage, Research & Analysis in Marketing, Marketing in a Digital World, Customer Behaviour and Insights, Business to Business Marketing and Retail Marketing.

What careers can MSc Marketing lead to?

Typical roles include Marketing strategy and implementation, Market, customer and consumer analysis, Quantitative and qualitative marketing research, Marketing communication and advertising, Evidence-based decision-making and Critical thinking and evaluation.